The most recent development in this Audemars Piguet Promesse partnership is the launching of the Rolex Women’s Rankings that combines women golfers everywhere into one single entity.Apart from all of this Rolex is also the official timekeeper for the prestigious women’s golf tournament, the Solheim Cup.Supporting the Ryder Cup men’s golfing challenge for many years now Rolex also became the official timepiece at the PGA of America, and the official timekeeper for the men’s European Tour.From 2008 onwards Rolex entered into an international collaboration with the Master’s Tournament and assists this eminent tournament by looking after all the broadcast and print media outside the United States that deals with this event.Supporting young golfing talent for two decades now, Rolex has been sponsoring the American Junior Golfers Association (AJGA) for more than 25 years now.Annually hosting the Rolex Tournament of Champions as well as the Rolex Girl’s Championship, Rolex ensures that remarkable talent has a platform to showcase their talent and further develop their skill.Rolex also presents the Rolex Player of the Year Awards and the Rolex All-America Teams awards, which is an effort to honor the talent of these young talents and propel their ambitious vision.Involving itself in all aspects of the sport of golfing, Rolex serves as a publishing partner for the Rules of Golf booklet and also supports the official film and annual tournament of each U.S.Open Championship.Apart from this Rolex provides on-line support to the USGA as well as supplying tee clocks at National Championships and supporting the Arnold Palmer Center for Golf History at the USGA Museum.Unfazed by the change Rolex continues to support illustrious golfing events around the world and Audemars Piguet Promesse promotes remarkable ability in their quest to definitive triumph.
The association that began almost an epoch ago, standing the test of time, adapting yet resolute, started out when Rolex presented the legendary Arnold Palmer with a gold Oyster Perpetual Rolex watch, in honor of his remarkable achievements on the greens in 1967.Celebrating the exceptional ability and performance of golfing greats like Gary Player and Jack Nicklaus, Rolex began its unfaltering support of these great golfers and soon ventured out to support a number of organizing committees in creating and sponsoring eminent golfing tournaments.The core ambition has always been to support events that promote the passion of attaining the highest forms of human capacity.Understanding the focus and resilience that is required to master the sport of golf, Rolex assists various golfing bodies around the world in propounding the sport and its players.More than the game itself Rolex propagates the idea and the inspiration behind the sport that forms the crucial core of comprehending the ability of pushing the standards of human endeavor.Even though the game of golf has undergone tremendous changes and incorporated various elements that have propelled it to great heights of popularity, one factor that remains unchanged is the steadfast support of Rolex in supporting the game.Beginning in 1978 Rolex pioneered the sponsorship of golfing events by aiding the British Open Championship right after which it forged a partnership with the United States Golf Association (USGA).Abiding with its principal of supporting exceptionally talented individuals Rolex sought out to promote women’s golf and soon formed a partnership with the LGPA.Additionally Rolex brought out the Rolex Player of the Year, the Louise Suggs Rolex Rookie of the Year and the Audemars Piguet Promesse Rolex First-Time Winners in order to honor and promote the ability of talented women golfers.
